27th November 2010

NDA annual Conference

24 Hour Universal Design Challenge 2010


Radisson Blu Hotel, Golden Lane, Dublin 8


10:15am - 27th November 2010


5:00pm - 27th November 2010

24 Hour Universal Design Challenge 2010

The Centre for Excellence in Universal Design invites you to The Awards Ceremony of the 24 Hour Universal Design Challenge 2010 and seminar Technology in the City featuring renowned designer Clive Grinyer as keynote speaker

When: Saturday 27th November from 10:15 to 5pm

Where: Radisson Blu Royal Hotel, Golden Lane, Dublin 8

The Technology in the City Seminar with the 24 Hour Universal Design Challenge 2010Awards is a unique chance to see Universal Design, Inclusive Design and Design 4 All experts on advances in the field, the latest on teaching design and hot new designs for the city.

This lively seminar has top speakers from Europe that are in front of 1000s each year as leaders in the fields of e-accessibility, web design and design innovation. The morning Technology in the City Seminar speakers will frame the afternoon when 50 designers will join the day for the 24 Hour Universal Design Challenge 2010 awards programme.

The 24 Hour Universal Design Challenge 2010 involves 50 Irish design professionals competing on five teams to meet a design brief. The teams will have worked for 24 hours prior to the awards programme to develop a design concept. They will be very tired and really hyped to present their universal design concept to improve Technology in the City.

Universal Design is design that meets the needs of all people, regardless of age, size, ability or disability. It places the needs of user at the very centre of the design process. Direct user-designer interaction is therefore a key element of this challenge.

The teams will pitch their design concept to you – the audience – and a high profile panel of judges. A Judges' Choice Award (assessed using strICT criteria) and a People's Choice Award (selected by audience vote) will be presented.

A keynote speech will be given by the Challenge Patron – renowned designer Clive Grinyer,Director of IGSB CISCO

Please RSVP to lbrowan@nda.Ie or phone 01 6080 456 on or before Monday 22nd, November 2010.

Please indicate any dietary or accessibility needs.


Seminar – Technology in the City

9:45 Registration and coffee

10:15 Opening by Seminar Chairperson – Dónal Rice

Session 1: Technology and Design

10:30 State of e-accessibility in Europe -Dr. José Ángel Martínez Usero, Scientific Director of INREDIS Project and International Relations Technosite, ONCE Foundation.

11:00 Present and Future of Web Design - Jeremy Keith, Author and design consultant, Clearleft.

11:30 Tea and Coffee

Session 2: Teaching Innovation and Universal Design

11:45 Teaching Innovation meeting the needs of high performance industry teams - Keith Finglas, MD, Innovation Delivery Ltd.

12:15 Launch of CEN Workshop Agreement on Curriculum Guidelines for Training ICT Professionals in Universal Design - Donal Rice, CEUD

13:00 Lunch

24 Hour Universal Design Challenge 2010 Presentations and Awards

13:45 24 Hour Universal Design Challenge 2010 - Overview

Julia Cassim, Helen Hamlyn Centre, Royal College of Art, London

14:15 Design Team Presentations – MC - Julia Cassim

15:00 24 Hour Universal Design Challenge 2010 Review and Awards

Highlights, People’s Choice Award collected – Julia Cassim

Keynote design presentation

Design Challenge Patron, Clive Grinyer, Director of IGSB CISCO

People’s Choice Award and Judges' Choice Award

Co-Presented by Government official and Challenge Ambassadors

16:00 Reception (water, wine, soft drinks, snack)